Padel clubs and digitization

Digitized padel clubs are sports facilities that have adopted digital technologies to manage activities

Paolo Capelli
Paolo Capelli
5
 min read
January 24, 2023
Digitized padel clubs are sports facilities that have adopted digital technologies to manage activities

Padel clubs and digitization; how and why.

Monitor Deloitte's Padel Report, conducted for Playtomic, tells us that only 2 percent of clubs are using home automation services to complement a range of digital services that already help run the club; a growing trend that helps save energy and reduce the costs of running a padel club, but nonetheless not comforting when compared to the technological opportunities the market offers.

What, then, today are the characteristics that distinguish a Club from a Smart Club? ... and most importantly, do they really exist? To whom are the main benefits of adopting them addressed?

In Italy today, digitized padel clubs are sports facilities that have adopted digital technologies to manage activities such as field reservations, membership management, member card management, and interaction with their customers. The main reasons why a padel club might decide to fully digitize can be summarized as:

  1. Increased efficiency-Digital technologies can help manage all club activities more efficiently, reducing the time and effort required to handle reservations, registrations, and other administrative tasks.
  2. Better experience for customers: digital technologies can provide a better experience for customers, such as making it possible to book camps online or access information and services quickly and easily.
  3. Increased visibility: by using digital tools such as online marketing and social media, a fully digitized padel club can increase its visibility and attract new customers.
  4. Cost reduction: digital technologies can help reduce club management costs, such as through the automation of some administrative tasks or the use of online human resource management tools.
  5. Opportunities to quickly and simply integrate innovative services such as the CARE Box while maintaining the level of the gaming and booking experience at a high level.
Francesca Ligotti - WTP Best Ranking 111
In summary, digitizing a padel club can bring many benefits to both the club and its customers, making operations more efficient and providing a better playing experience.
We are ready to expand the range of digital services to be offered to Padel Club customers.

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Paolo Capelli

Engineer, specializing in Sports Engineering. Co-founder, DT and Commercial of Sportgreen Ltd.

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